Create Jewelry That’s as Special as You Are With Our Stunning Letter Charms!

Imagine walking along the sun-kissed shoreline, the ocean breeze gently blowing through your hair, and a smile lighting up your face. These are the little moments that make life worth living. And, these simple pleasures are exactly what the Pura Vida lifestyle is all about. Our artisan jewelry reminds you to slow down and celebrate these encounters.

In fact, it was instances like these that brought the Pura Vida movement to life back in 2012, when our founders experienced a more mellow, laidback lifestyle in Costa Rica. They wanted to bottle up the feelings in this tropical paradise and bring them home to share with friends and family. 

Since then, a lot has changed - but our passion for providing you with practical, stylish jewelry for everyday wear remains constant. And today, we’re excited to introduce you to one of our most exciting releases in recent memory: our letter charms.

These are one of the best ways to use our charm jewelry to tell a story. Using our alphabet jewelry, you can create personalized works of art that serve as a reflection of your mood, your outfit, and the adventures that await you. 

Our charm jewelry is more than just an accessory - it's a fun and creative way to showcase who you are and what you love, allowing you to connect with others on a deeper level.  So, take a look around and see which individual charms catch your eye. Or, keep reading to learn more about the role these charms play in creating your own masterpieces…

The Role Our Alphabet Charms Play in Creating Your Own Unique Piece of Jewelry

Our letter charms are meticulously crafted in elegant silver and warm gold finishes, designed to complement any outfit and style. Mix and match these beautiful charms to create stunning pieces that exude your current vibe on any given day while also celebrating your unique personality. 

Whether you're dressing up for a special occasion or simply want to add a touch of sparkle to your everyday look, our charms provide endless options for expressing yourself and making a statement.

Through this collection, you can create meaningful, customized jewelry for yourself or as a heartfelt gift for a loved one. Imagine the delight on your best friend's face when you present her with a bracelet spelling out her name or the joy in your sister's eyes as she unwraps a necklace featuring her initials. 

But the fun doesn't stop there. Our alphabet charms are also perfect for expressing your passions, interests, and mantras that guide you through life. Choose a word that uplifts and inspires you, such as “dream,” “love,” or “adventure,” and wear it as a daily reminder to embrace the magic of life and pursue your heart's desires. 

The power of self-expression is truly limitless with our alphabet charms, and we're excited to see the creative, meaningful pieces you'll design!

Stock Up On All the Letter Charms You Need to Create Personalized Masterpieces Today!

As you explore the captivating world of Pura Vida charm bracelets, charm necklaces, or charm earrings, remember that you can always switch things up and create fresh, new looks by adding or removing charms from your jewelry. 

Our collection is designed with versatility in mind, making it easy for you to express your ever-evolving style and taste. And through our charm sets, you can stock up on all the different styles you want in one easy purchase.

With so many beautiful charms to choose from, you'll never run out of inspiration or ways to share your story with the world. So, all that’s left to do now is choose any symbols to add to the look or explore our charity charms. Then, find the right charm base and bring your vision to life!