Cheer & Dance
Squad Goals

Polaroids Image
Pura Vida and Varsity Spirit have joined forces to bring your accessory game to the next level!

Get ready to cheer and dance your heart out and make memories in style with exclusive, hand-picked jewelry that lets your spirit shine through.

Team Bundles

With our custom bracelet builder, the possibilities are endless. Create and rep your team colors together at a special discounted rate. Pssst, this is perfect for team building, fundraisers, and more!


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Tag @puravida using #pvxspirit